Hello, too much editorial copy not enough actual recipes. It would be nice to have a title "soft chocolate chip" followed by their recipe and another "crispy chocolate chip"followed by that recipe.
All the info below the actual recipes for people who care about the chemistry or to go back & read it at another time.
Most people don't care about the chemistry. They just want a recipe that works.
A lot of bloggers do this. There must be a formula that you follow.
Look at most famous cooking books, you open to the recipe. Explanation is brief.
I couldn't find your recipe for a soft cookie after reading for a very long time.

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