Wool bread is our current favorite way to shape bread
... and it's easier than it looks.

Yes, you can fit bread baking into your routine! We're showing you how extraordinary bread is achievable on just about any weeknight — especially with the help of an overnight rise in the fridge or simple yet stunning techniques. This is Extraordinary Bread: Weeknights.
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Sometimes, bakes that bring the wow are easier than they look.
Take lemon braids. Or stenciled breads. Or even Springerle. These bakes achieve beauty in ways that are almost too simple to believe.
In this category of Looks-Impossible ... Whoa-It's-Easy!, we have a stunning newcomer to the King Arthur library: this Filled Wool Roll.
After achieving breakout success on blogs in Vietnam and Malaysia in 2021, Wool Roll Bread grew into an international hit with over 12 million views on a single YouTube channel, Apron. (To be fair, this video of burrito-munching hamsters also hit 12 million views. But for bread, these kinds of numbers are a big deal!)
While this bread-shaping method looks difficult, the delicate lines on the surface are made with simple cuts and a straightforward rolling technique (like a cinnamon roll): no multiday process, no chef hats, no headaches required. If you can mix a basic dough, you can pull this off. Here’s how it’s done.
The foundation of our take on wool bread is Japanese Milk Bread. Soft, slightly sweet, tender, and versatile, it’s a perfect fit for this shaping technique and closely matches the style of dough that began this trend. Milk bread also incorporates a tangzhong technique for maximum pillowy spring and long-term softness. You may be new to tangzhong, but don’t let that trip you up: It’s just a heated mixture of flour and liquid (among the hits associated with this method are our Perfectly Pillowy Cinnamon Rolls).
Once the dough is mixed and rising, prepare the cream cheese, lemon zest, and raspberry filling that will be at the center of every piece of wool bread. Divide the risen dough into four pieces, roll them out to a 6” x 12” rectangle, and spread the filling over the bottom half of each piece.
After the filling is applied, cut skinny strips into the plain half of the dough piece using a bench knife, chef’s knife, or even a pizza wheel. (These cuts create tassels that, once rolled up, form the exterior of the dough.)
Then, beginning with the filled portion, simply roll each piece up and around the filling, encasing the cream cheese mixture inside the dough. As each piece is rolled up, the tassels form the exterior, creating the signature corrugated effect of this loaf.
Now, we could tell you to get out a protractor and turn off the phone as the roll-up is the “showpiece” portion of the process, but even a distracted attempt here will leave you with something impressive. (Any imperfections that look like a big deal at first will even out as the loaf rises.)
Place the pieces into the prepared pan for the final proof.
Next, preheat the oven, add a little milk wash, bake, and done!
During testing and development, Senior Recipe Tester Molly Marzalek-Kelly tried several different approaches to the filling. From cinnamon-raisin swirls to a savory garlic-cheese version, multiple options keep rolling in. Could you use brioche for the same shape? Yes! Can you make individual rolls or put the dough in a bread pan? Why not! Everything is fair game with one caveat: Resist the urge to overfill. A bread like this Wool Roll doesn’t need a lot of filling to impress; it does that by looks alone.
For more recipes to fit great bread into your everyday routine, see our Extraordinary Bread: Weeknights recipe collection.
Cover photo by Rick Holbrook.
November 21, 2024 at 3:14pm
Can you make it without a filling?
November 30, 2024 at 9:58am
In reply to Can you make it without a… by Kathy (not verified)
Yes Kathy, you could certainly roll the dough right up without a filling! Happy Baking!
February 7, 2024 at 1:41am
I’ve made this bread many times..it’s always gorgeous and gets rave reviews from guests. My fav is still simple butter, egg wash for gloss with flaky sea salt. The texture and taste of the bread is so good, it doesn’t really need anything else. I was a bit skeptical that this milk bread recipe wldnt be as good as the one I’ve been using…but it’s even better!!!
February 8, 2024 at 3:16pm
In reply to I’ve made this bread many… by Eden (not verified)
Hi Eden! Sounds delicious! Glad to hear about the rave reviews...it really is a wonderful recipe. Happy Baking!
May 1, 2023 at 11:34am
I made the savory wool bread and it came out looking beautiful and tasted even better! I made it exactly like the recipe but wondering if I could incorporate any white whole wheat flour into the dough? Thanks for a great recipe!
May 1, 2023 at 12:34pm
In reply to I made the savory wool bread… by Sharon May (not verified)
Hi Sharon, we're so glad to hear this recipe worked so well for you! I think you could substitute up to a cup (113g) of white whole wheat flour into this dough without making any other changes. The dough might not be quite so tender and light, but it should still bake up nicely.
March 21, 2023 at 3:03pm
Could the Wool Bread be made as a sweet bread, i.e, wool bread cinnamon loaf? If so, do you have a recipe online for a recommended filling; doesn't have to be cinnamon? Any special considerations?
Much obliged. The Wool Bread approach is intriguing.
March 21, 2023 at 3:41pm
In reply to Could the Wool Bread be made… by Charles Poteet (not verified)
Certainly! We have this recipe here. Instead of raspberries you could add a few tsp of cinnamon. Happy Baking!
March 5, 2023 at 3:01pm
It was a fun project on a cold winter afternoon!
March 5, 2023 at 3:05pm
In reply to It was a fun project on a… by Jumpin Jackie (not verified)
That's great to hear, Jumpin Jackie!
Pagination