Hi PJ, I'm not commenting on the bread, although it looks fabulous. I am commenting on KAF all purpose flour, and I wanted to do it publicly. Forgive me for intially being skeptical about "what could the difference REALLY be between KAF all purpsose and other brands? I mean, ap flour is ap flour, right?" Those were my uninformed thoughts. So when KAF was on sale, I bought a 5 lb bag. And then I put it to the test. I made your Chocolate Snaps from the Cookie Companion, hoping for a cookie like Nabisco Chocolate Wafers ($4.49 for a 9oz package in my local store in NY.) I made a batch with KAF all purpose and a batch with a store brand all purpose. And..... the KAF was smoother. It felt better in my mouth. The dough was easier to work with. It tasted...nicer, smoother is the word that keeps coming to my mind. Just better. So I am sold that KAF is really better than other flours. It is worth paying more for it. The Chocolate Snaps were better than I had hoped for and better than the Nabisco wafers and not full of chemicals. I loved them, as did my family. I tweaked the recipe slightly using KAF ingredients - instead of 3/4 c of cocoa I used 1/2 c double dutched dark cocoa and 1/4 c black cocoa. Fabulous! I am a big fan of KAF, I have bought many items from the catalog and love the specialty things that I can't get elsewhere. And if you ever stop selling your white whole wheat I will be in serious trouble because it is my go-to everyday flour for almost everything (including chocolate chip cookies, banana bread & pancakes. The family doesn't know they're eating more healthfully. They just love it.) So forgive my being skeptical about all purpose. It was great to find out that I was wrong! Thanks for a great product! Bridgid, I'm SO glad your skepticism has been dashed - we love it each time a baker discovers for herself that there IS a difference, it's not just marketing hype. We buy the best wheat, have the tightest milling specs in the industry, and we stick by them assiduously; the other guys don't. Simple as that. In this case, at least, you get what you pay for. I always say, who among us can afford the best car in the world, or the biggest diamond? But the best bag of flour? A lot more attainable. I've loved KA since I was in college, and am happy I ended up working here so I could see from inside that the good flour is backed up by a good business owned by a whole bunch of good people - us, 167 of us at the moment! So, thanks for sharing here - I've forwarded your comment to our sales team, so they can show it to the supermarket folks they sell to. The customers speak - supermarket buyers listen. And you've spoken beautifully here - thank you! And glad those wafer cookies came out - black cocoa is cool, huh? PJH

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